One of the key strategies for a results-oriented website is launching an MVP (minimum viable product). But what does that mean? Defining an MVP can be tricky, and even moreso when there is an existing website. I believe there are two key measures of an MVP redesign; achieving 1) results parity and 2) UX parity. In other words, the new site can't cause a loss of revenue or vital revenue inputs such as leads. It also can't deliver a drop in overall customer experience. The visual impact must be...
Let me start by saying that making a mobile or responsive website is hard! No longer is it just about the web browser wars , a phrase that for so long has been a thorn in the side of good designers...
I know we're all guilty of doing this. We get on Pinterest, start pinning our favorite holiday cookie recipes and those "laugh awkwardly by myself" e-cards, then start thinking, “Geez, what a cool...
I was recently in need of a personal server to run some Drupal sites and being a cheap person, set out to get the best bang for my buck in a server. To start out with, forget any shared host servers...
Last Monday 200 plus of the brightest minds in search marketing from Texas and across the country got together for the annual State of Search Conference . A lot of topics were covered. But one was...
In the last few months, I’ve found myself designing several megamenus for various client projects. For those not familiar with the term “megamenu,” I am referring to the type of navigational drop-...
What's a site worth if you can't ambiguously tell authors how terrible their articles are by rating them on a scale of 1 to 5 chili peppers? How can we segregate against nodes by only allowing the...
While visiting BADCamp in Berkeley, CA last week, I sat in on several discussions about productizing Drupal. Jeff Walpole, CEO of Phase II opened the discussion with a presentation on various...
In the Dallas/Ft. Worth metroplex, we are fortunate to have access to some brilliant minds in the way of social media, SEO and internet marketing. Recently, I attended two events filled with days-...
If you have ever worked with views and columns in Drupal, you may have had the unfortunate and rather difficult task of getting the columns to render out just the way you really want them to. After...
It's almost Halloween and you've probably already seen people donning their fearsome ensembles, but nothing strikes fear in the human heart like a scary website. Despite the spooky season, you...