Category: Web Strategy

Converting with premium offers

If you have followed the first five steps of the website redesign success process, you now have a lot of happy visitors coming to your bustling site. It’s time to start doing some business. It’s time to start converting.

The LevelTen Solution to Problem Solving

For years the advice I gave new consultants about problems solving is this: Make sure you thoroughly define the problem. A problem well defined is half solved. Never present a problem to a client without a solution. Nobody likes problems, everybody likes solutions.