Driving highly effective and targeted search engine traffic is not a singular investment. To maximize results your Search Engine Marketing (SEM) must be actively managed by a team of seasoned experts. LevelTen's monthly SEM management is a comprehensive yet cost effective set of services that assures your search engine marketing is maintained at optimal levels.
Search engine marketing is highly dynamic:
Let us worry about your SEM details. LevelTen's unique monthly SEM management services continually optimizes your search engine marketing to:
Positioning Reports
Each month we will generate reports to tell you where you are positioned for each targeted keyword in all the major search engines.
Metrics Analysis
We will analyze your search engine traffic by keyword, engine and type to identity any opportunities for strategic adjustments. The goals are to:
Keyword Review
Your target keywords will be checked for shifts in popularity, bid prices, and competitiveness to identity adjustments that need to be made in your phrase targeting. Checks will also be conducted for new keyword possibilities related to your existing keyword sets.
Page Optimization Audits
Pages that are not ranking well will be re-optimized to improve organic placement.
Pay Per Click Management
Analysis of keyword value scores from the metrics analysis, organic and PPC keyword ranking from the positioning reports, and keyword popularity trends from the Keyword Review will be used to add and remove PPC keywords and adjust maximum bid prices to assure positive ROI. Pay Per Click engine stats will also be checked against internal metrics to detect and report any suspected click fraud.
Backlink Management
A report will be generated providing the status of all purchased and traded backlinks. We will filter all new link requests and if acceptable add them to the resource pages. We will also verify that all linking partners are currently active, send notices to inactive links and remove links to those that are permanently inactive.
Pricing will vary according to the complexity of a site's SEM campaigns. The pricing below can be used as a guideline for typical websites. A minimum of 6 months of service is typically required before the contract can revert to month-to-month service.
Standard Pay Per Click Management
15% of total monthly spend + $1,500 initial set-up fee (one engine), each additional engine is $500. (Price reflects management only. Fees for clicks charged by the Pay Per Click engines will be invoiced separately according to client's set budget.)
The SEM Management service is designed to be an affordable way for websites to maintain top rankings. Additional services may be purchased to augment SEM management packages