Focus group
A Focus Group is a selected set of people used to test and evaluate a concept or product. Focus groups can be used in [[web site design|web site development]] to verify various aspects of site design.
Focus Group Tips
- A focus group is an outstanding tool for validating that your site is in alignment with your target audiences needs.
- Focus groups are most commonly 6 to 12 people made up of a statistically proportionate representation of a targeted demographic.
