Keyword

Keyword

Keywords are terms relevant to the business or scope of your web site. They are ideally what people are most likely to search for when looking for your services. Matching keywords with the common search terms people provide, generally tends to boost the ranking of a web site in search engine results. By utilizing our practices we can customize the content of your site for [[search engine optimization]]. We also specialize in monitoring your traffic and determining, with your help, what keywords or phrases are most beneficial for directing traffic to your site. We have developed the [[LevelTen hit counter]], in order to provide advanced analytics and traffic statistics from the moment the user arrives to the second he or she leaves.

Keyword Phrases

Keyword phrases are the words and control symbols used as query input for a database search. They are most commonly used in reference to web page search engines where the keywords describe the content the searcher is seeking. Many public SE's support more advanced boolean searching through control symbols. For example in the the phrase 'Paris Texas' -France The quotes and minus symbol are control phrases. The example looks for pages where Paris and Texas appear together but does not have the term France in the text.

Keyword Tips

  • Most searches on the Internet use two to three words without boolean control.

Further Reading

[[Keyword Identification]]

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