Drupal is one of the best CMS for search engine optimization (SEO). This page contains Drupal SEO tutorials, hints, and news.
What is Search Engine Optimization? (SEO)
Search Engine Optimization is the practice of making sure your web properties meet the standards set forth by popular search engines like Google, Yahoo!, Bing, and others. In simple terms, SEO is the practice of making your content easier for web spiders to crawl, and helping the search engines figure out what your content is about. Typical byproducts of good search optimization include more traffic to your website, increased conversions (through relevant keyword targeting) and more business.
Drupal is a top CMS for SEO for a variety of reasons. First of all, the CMS uses efficient and standards compliant coding, which means that search engine spiders are able to easily crawl your site without getting bogged down in extraneous or improper coding.
Secondly, Drupal makes it easy for you to create new high-quality content on your website. Regularly updated and high quality content are essential for better organic search performance - without it your site won't perform very well in search. Think of high-quality and fresh content as the engine that can help propel your site to the top of the organic search results.
Lastly, Drupal benefits from the thousands of modules that are available to members of the community. These Drupal SEO modules can do anything from third party integration with sites like Twitter, Facebook and LinkedIn to optimization scoring and community development.
What is Drupal SEO?
Drupal SEO can pertain to a variety of factors. It can be anything from performance optimization (site speed is a factor in search rankings) to making sure the proper Drupal SEO Modules are installed and configured correctly, to making sure your site adheres to on-page best practices. Drupal SEO, much like standard SEO, is a fast changing and moving field.
On this page, you'll find an aggregated collection of all our Drupal SEO resources, including blog posts, articles, tutorial videos and white papers. Got a question? Feel free to contact us, and we'll do our best to answer.