Top Ten Best Uses & Tools for Twitter in 2009

Top Ten Best Uses & Tools for Twitter in 2009

twitter.png For an in depth look at using Twitter for business, read Colin's Twitter Basics for Business here.
So, you finally got a Twitter account for yourself or your company. You are utilizing one of the fastest growing, here is a quick list of those using Twitter, and easiest to operate social media platforms to reach a wide array of persons interested in you or your business. Now what? Below are the top 10 best uses tools for Twitter that we have found experimenting over the past year for various clients…and ourselves. Garner Feedback:Distribute News: Companies have started to utilize Twitter not only to answer multiple questions about them and their product/services, but also to distribute company and industry news quickly. RSS and blog hookups like TwitterFeed, make this a streamlined process. Generate Specified Traffic: Twitter allows for specific traffic to be direct to certain areas or landing pages of your site, friend’s site, Digg posts, etc through a somewhat viral medium. Automated Notifications: Tweetlater, a service allowing for automated Twitter posts can help in your online marketing campaign, with planned/dated posts corresponding to events, news, press releases, etc. Follow Competitors: Aside from Google AlertsReader , and manual searching, this offers a unique method to follow the actions of your competitors in the areas mentioned in this article. Hiring Employees/Finding Jobs: It was just this year we hired a new marketing specialist to join us here at LevelTen. Upon his arrival, several people already knew who he was and his background…they had been following him on Twitter for several months. Networking: Some Twitter users have taken Twitter networking to a whole new, and somewhat frowned upon, level networking their professionalism through their massive follower/following numbers. However, networking through Twitter can be highly beneficial when done effectively…see above use. Live Twittering: The concept of live blogging events, concerts, seminars, etc, came into it’s own in the past couple of years. However Twitter offers live coverage of events with an ease of use and even quicker response time relative to what is happening than blogging. Honing Dialogue/Copy: Twitter enables conversion tracking for certain landing pages via the verbiage you use to entice followers to visit a post. This can be particularly helpful with pay-per-click ads, given the limited space of both Twitter responses and PPC ads Branding: Probably one of the most powerful uses for Twitter is personal and corporate branding. A professional face can be portrayed by an individual and an individual face/voice can be given to a corporation. These are the uses LevelTen has used the most in the past year and will continue to use and expand upon in 2009. Anything we missed?

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