Don't mention your company name in every tweet. If the Tweets on your profile read something like this: TwitterName: WidgetsRus is doing something new! TwitterName: Good times at WidgetsRus!...
Way back in the day of Twitter (circa 2008, that is) a direct message was a good way to start a conversation and connect with a new follower. At the time, I thought they were an invaluable tool for...
As a new (or even experienced) Twitter user, it can be hard at first to know who exactly you should be following. You can start with the Twitter Elite , those users who are deemed to be the elite of...
Twitter is great for social networking, learning, and a host of other uses. But few know about its potential (yes, it's minor) for generating backlinks for your website. Here's how you can do it.
The good folks over at Google, Yahoo! and MSN have all recently introduced a new method for website owners to avoid duplicate content issues, which can result in penalties against your site, and hurt...
Came across all of these in my blog reading last night, there's some very interesting information here. I highly recommend you read and watch these. Your brain will thank me. Advertising on the Edge...
As most of us in the advertising and marketing profession know, the Super Bowl not only brings some high-class, entertaining football competition, but some funny, interesting, and sometimes downright...
Snuggie Sightings - An Unlikely Marketing and Viral Success Story By now you must have heard of them - the blankets with sleeves that keep you warm no matter what you're doing. Buy a Snuggie , and...
Social Media is just a tool. Some of my fellow LevelTen coworkers might do a double take regarding that statement, given the way I've talked about and promoted social media over the past couple of...
In an interesting, yet not unexpected turn of events, a major Hollywood summer blockbuster has decided to forgo the typical 30 second Super Bowl ad spot for a cheaper and infinitely more creative...
What is Google Search Wiki? If you happened to use Google last night, you might have noticed a few [[ http://googleblog.blogspot.com/2008/11/searchwiki-make-search-your-own.html |changes to the...
[[ http://www.helpareporter.com/ |Help A Reporter Out]] (HARO) is a service created by Peter Shankman (follow [[ http://twitter.com/skydiver |his Twitter]] account) as a resource for public relations...
Has a friend ever sent you a link that you swore you were going to look at - only you never did? If you're anything like me, it happens more then you'd like to admit. There's so much great content on...
Wiki Best Practices Purpose: The L10 Wiki will serve as a digital knowledge base for both internal and external use. Creating new content: Create Wiki page. Under the personal account menu, go to...