Tips for Optimizing Shopping Comparison Site Feeds
In general optimizing a product feed is like optimizing a site.
- Unique titles and product descriptions/content based on Keyword research.
One of main things to remember is you will be rewarded with higher placement on the shopping engine by having more information and details than your competitors. This includes pictures. On Google in particular your site's products will show in search if you optimize thoroughly, and have reviews. Once you have submitted, have past customers review your products.
All of the FEEDS are slightly different for different sites, but try to fill out as much info on them as possible. Also, upload your company logo when you can (you are placed above others if you do).
I would suggest putting your products on Amazon, then you can leverage their name when appearing on Shopzilla and Bizrate.
Here is a list of some others:
http://www.findgifts.com
http://www.shopping.com
http://www.shopzilla.com and http://www.bizrate.com (same)
http://www.pricegrabber.com
http://shopping.yahoo.com
Follow this guy: http://www.comparisonengines.com/
and you will learn about some more.
__________________