Whom does it affect? Chances are, you. While the new Google Analytics data retention controls have no effect on standard aggregated reporting, user and data retention should be a top-priority to those who use " certain advanced features like applying custom segments to reports or creating unusual custom reports ," according to Google. If you find yourself thinking, I've never implemented any of those advanced features in Google Analytics, so this won't apply to me, I wouldn’t be so sure. If you...
During my tenure here at LevelTen, it's been amazing to see the business model evolve. A few years back we would take any project we could get our hands on; not because they were great projects but...
It's astounding the number of companies individuals who believe that just because their cousin's friend's brother's uncle knew a guy who created a really cool site with overused animated gifs and...
A recent post on Information Architects Japan (iA) , Oliver Reichenstein covers the top ten myths concerning traditional print news. In his article, "10 Newspaper Myths Deconstructed ," Oliver makes...
As a designer, I spend a significant amount of time just browsing through beautiful sites others have made. I do this partly for inspiration and partly because I am addicted to the internet...
A while back Marketing Sherpa estimated that SEO would break the billion-dollar ceiling in 2006. However, the Search Marketing Benchmark Guide for 2007 proved those previous estimates wrong by...
Over the last few weeks, articles in Advertising Age and the Wall Street Journal have caused a huge wake-up call to the large traditional agencies. Nike recently shocked the advertising world by...
In case you haven't noticed, there's a rumbling going on in Silicon Valley. Well, maybe not, because there's always something going on out there, but it got your attention. On April 11, Google will...
You have probably heard the age-old proverb "A picture is worth a thousand words" describing the idea that a single image can tell an entire story. This is a powerful proverb but really can be quite...
LevelTen now has three individually Qualified Google Advertising Professionals on the team, and will soon be a Qualified Google Advertising Company. Congratulations to our marketing team for months...
If you're in web development then you've heard the term WYSIWYG (What You See Is What You Get) and probably cringe at even the slightest mention of it. Among what would be considered a WYSIWYG...