One of the key strategies for a results-oriented website is launching an MVP (minimum viable product). But what does that mean? Defining an MVP can be tricky, and even moreso when there is an existing website. I believe there are two key measures of an MVP redesign; achieving 1) results parity and 2) UX parity. In other words, the new site can't cause a loss of revenue or vital revenue inputs such as leads. It also can't deliver a drop in overall customer experience. The visual impact must be...
According to reports, Adobe Systems plans to release a free hosted version of its popular Photoshop image-editing application within the next few months. Adobe, whose business is built largely around...
In my ongoing research of how to better market websites in the Web 2.0 era, I have found a plethora of new, emerging social networking sites. That's right, a plethora. While all try to stand out...
Here are three methods to get your negative keywords for pay-per-click programs such as Google AdWords. Some of these methods can be done at the start, others take time based on Google serving your...
Clients love to see their sponsored listings at the top of Google. If he/she does not see their ad for the one keyword phrase he/she decided to type in at that moment out of 500 keywords that we are...
Even More Organized AdGroups If your adgroups are already well organized, take that extra step to draw out your adgroups even more to achieve close to wysiwyg (what you see is what you get); the name...
We just released a new free WordPress Theme. All you need to do is download it for WordPress 2.1 or WordPress 2.0 , then upload it to your themes folder on your WordPress Blog. The screen shot below...
Came across this link, it's ridiculously awesome. If you think you have enough web dev reading you're wrong!! Broken out into categories, it features hundreds of websites for CSS, JavaScript, HTML,...
People are posting screenshots of Firefox development builds which pass the (in)famous Acid2 test from http://webstandards.org . The purpose of the test is to test for CSS2 support and error handling...
This thanksgiving, I have something special to be thankfull for. I finally got that darn Cisco 7960 working with our new Asterisk VoIP system. Now our new phone system is the slickest piece of...
Last night LevelTen went to the Katie Awards. We were a finalist for best corporate website. We didn't win, but it didn't matter because the MC said that we should all be proud for just being...