One of the key strategies for a results-oriented website is launching an MVP (minimum viable product). But what does that mean? Defining an MVP can be tricky, and even moreso when there is an existing website. I believe there are two key measures of an MVP redesign; achieving 1) results parity and 2) UX parity. In other words, the new site can't cause a loss of revenue or vital revenue inputs such as leads. It also can't deliver a drop in overall customer experience. The visual impact must be...
Working in an environment where search placement is so precious, it's hard to believe I've been misstating numbers in Yahoo and MSN's favor. While looking at the Alexa.com home page today I came...
Helping disorganized people stay that way. This is the craziest/coolest thing I've seen in a while. After watching this demo I couldn't help but remember the scene from Minority Report where Tom...
Premise: As shoppers are becoming more sophisticated in e-browsing and e-shopping, product search engines, verses general search engines, are quickly becoming a large source for product and online...
I actually forgot what lead me to Color Schemer this morning, but the discovery of sweet, inexpensive little apps is always a nice way to start the day. While I haven't dowloaded the full version yet...
I am a web standards geek. I am a novice, but I definitely try to do it the W3C way if it's possible. I feel it's made me a much better developer, having improved both the quality of my work and my...
The team of developers making the Opera Web Browser can (at least for now) rest easy on the fact that their product supports modern web standards to a superior degree. Opera 9 RC has had it nailed...
Recently people have started noticing something odd. They have to click on a flash file, java applet, or any other interactive component before using it. You may see the message "Press SPACEBAR or...
If a picture is worth a thousand words, that means I talk less, and many times that's a good thing. I ran across a simple, rather compelling way of explaining the benefits of semantic markup combined...
Copywriting was by far the most influential and rewarding class of my college career. I sometimes wonder what my academic experience would have looked like had I taken it as a freshman instead of as...