What is Lead Nurturing?

Have you ever looked at marketing jargon, especially when reading about inbound marketing, and asked yourself, "What does all this mean?" Well, we've taken it upon ourselves to help those of you that, like us, feel overwhelmed by all the different aspects of inbound marketing. Think of this as a CliffsNotes version of inbound marketing tactics. 

We'll tackle these tactics individually in a series, but for today, we're going to touch base with Lead Nurturing -- what it means, why it helps businesses, and why your business should consider this practice. 

Did I forget to mention that we put it together into a nifty little slideshow presentation? Well, we did! Check it out below, and don't forget to share it with your peers.