The Next Phase...

During the summer of 2006 LevelTen reached a maturation point and officially entered our next phase of growth and wow is this phase proving to be double the challenge, double the fun. During our first seven years when people asked me what my goals for the company were, it was simple: to build the best websites. I had no set goals for size of the company, revenue or other business indicators that are typically used to gage success. The idea was focus tirelessly on building a better product and eventually you will get noticed then the business success indicators will follow. (Oh yeah, you have to market and let the world know, you can't just build a better mousetrap and the world will be a path to your door. So we did that too.) Then it happened, the world (or at least the part of it that was in our sales pipeline) took notice in a few short weeks at the end of July. We used to have a running joke/concern: what would happen if we suddenly landed all the major proposals we had out. Then the joke became a reality. We thought at first it would a temporary high pressure hump to get over. We cut proposals back to a very select few (to the point of turning down proposal invitations from several Fortune 500 companies). Then even the select few landed. The high pressure hump appears to have become the norm. So now we are adjusting to managing the new demands. The challenge remains the same, build the best websites, but with a new twist call it the double challenge. While running at full capacity, deliver results simultaneously on multiple complex world-class level projects, while being responsive to changing client demands and without burning out your staff too quickly. Stay tuned, this is gonna be fun. ;-)