Browsing through some of my older blog posts today, I couldn't help but laugh at this horrible excuse for a story about mobile design and its overall lack of any supporting fact links. It did get me...
A few weeks ago, I had the honor of hearing Seth Godin speak. I was surrounded by other marketing professionals who were all open to thinking differently about social media and marketing. It wasn't...
In part one of this series, I talked about the importance of properly transferring the value you have built in your existing website. The first step of this process is to conduct a content and SEO...
Is your website dry and uninteresting? No worries… just wrap it with bacon; and watch it sizzle! Because everything is better wrapped with bacon, especially your website.
A call to action is text or an image that ultimately leads users to a next step within your site. Ideally, your call to action (CTA) will allow the user to redeem some kind of offer in return for...
These days, if your site isn’t responsive, you are falling behind the curve. “Responsive design” is design in which content resizes automatically to fit a screen according to a shrinking and...
Often people are so excited to jump into new features when they redesign their site, they often forget to protect the assets they already have on their existing one. Website assets are critical to a...