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The Next Wave of Web Marketing Truisms

Apr 17, 2013GuestDesignComments

Learnings gathered at a web focused industry event brought to light truisms for thriving on the thin, thorny edge of this new and constantly changing marketing frontier.

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Results Oriented Web Summit 2013 Re-Cap

Apr 15, 2013Tonya CauduroContent marketingComments
Tweets and photos from the Results Oriented Web Summit April 12 event! Read below for tweets from the 4 tracks - UX, Marketing, Content and Agile Project Management. Click through to see pictures and...
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Content Strategy

Defining your Content Strategy in 5 Steps

Mar 20, 2013Tonya CauduroContent marketingComments

Gone are the days of black hat SEO and creating web pages stuffed with keywords. Today's search engines and web users are looking for engaging content to keep their relatively short attention spans...

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10 Totally Vine-Worthy Moments for Your Business

Mar 19, 2013Julie MillerMarketingComments
After reading an article on Mashable about Vine users having trouble producing content, I decided to compile a list of moments when your business could and should be capturing video and posting it to...
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12 Ideas for Creating Content on Your Business Blog

Mar 07, 2013Julie MillerBloggingComments
It's tough to keep content fresh and relevant on your business blog. Here are twelve ideas to get your creative juices flowing again!
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Don't Lose Your Assets In a Redesign (part 2)

Feb 25, 2013Tom McCrackenDesign & DevComments
In part one of this series, I talked about the importance of properly transferring the value you have built in your existing website. The first step of this process is to conduct a content and SEO...
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Don't Make These 5 Common Call To Action Mistakes

Feb 21, 2013Julie MillerDesign & DevComments
A call to action is text or an image that ultimately leads users to a next step within your site. Ideally, your call to action (CTA) will allow the user to redeem some kind of offer in return for...
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conquering the content paradigm

5 Tips for Conquering the "Content Paradigm"

Feb 12, 2013Julie MillerDesign & DevComments
People don't just want good content; they want the Cliffs Notes version of good content. Online readers have about an 8-second attention span, so if it takes 10 seconds to read about your business...
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10 About Pages That Kick Butt

Feb 01, 2013Julie MillerDesignComments
I hate to see an awesome business have a less than spectacular About page on their website. Here's a rundown of 10 websites that kick butt!
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2013 Predictions for Website Design, SEO, Social Media and Content Strategy

Jan 10, 2013Tonya CauduroDesign & DevComments
It is definitely the start of a new year. My inbox, Twitter, Facebook, Google+ and other feeds are full of "predictions for 2013". Some are interesting, like this one – 21 Social Media Predictions...
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