One of the key strategies for a results-oriented website is launching an MVP (minimum viable product). But what does that mean? Defining an MVP can be tricky, and even moreso when there is an existing website. I believe there are two key measures of an MVP redesign; achieving 1) results parity and 2) UX parity. In other words, the new site can't cause a loss of revenue or vital revenue inputs such as leads. It also can't deliver a drop in overall customer experience. The visual impact must be...
What was the news around the World Wide Web this week? We consider the potential for interactive advertising by integrating the latest iOS features into Instagram ads. Toyota’s new company is nobly...
News from around the web this week includes reports that Chrome OS will be swallowed up by Android, marking the super dominance of mobility, and giving us a unified operating system. Just say no to...
Have you been thinking about a website redesign or even a new CMS (content management system) altogether? Many are always on the fence when it comes to the value of what a new website can bring to a...
As it nears Halloween, some of these views are a bit dramatic and slightly scary, however, I've been staying up late with the developers to help ensure testing and night-time deployment goes smoothly...
In my 'spare time,' I manage and moderate a fairly large community of people who are traveling (by car, truck, motorhome, or motorcycle) North, Central, and South America . Powered by Drupal, of...
Web news this week includes a cool future-minded venture to encourage a diverse workforce of coders and computer scientists with TechPrep . There is a new app by Instagram that makes fun 1-second...
It's known that theming in Drupal is not the easiest thing in the world. There’s generally a lot of markup to deal with, hooks for every kind of preprocessing, and Javascript behaviors that can get a...
This week in web news, another great reason to join the Drupal community: fast, free multilingualism. And, you can now add your baby to the Internet of Things. We take a look at the new reality of...